It’s no longer a secret that ebooks have taken over the world thanks to Kindle and the iPad. Today I’ll share some powerful techniques that can bring you up to $500 in the first 14 days. Whether you have your own eBook planned or want to help someone else promote their book, the tactics all apply. To be upfront, a few of the marketing strategies shared will be enhanced if you have some initial advantages like a social media presence or network of friends willing to help you.
However, many of these don’t require any of those things to get excellent results. For an indepth knowledge on how to become the bestseller on Amazon Kindle cashing an average of $4000 monthly Click Here to begin the journey starts now.
One of the exciting things about the way that Amazon works is that, once you’re in a best selling category, you tend to stay there because the mere fact that you are in the best seller list boosts your exposure and increases sales.
What I’m going to lay out is exactly how to create and sell best selling book on Amazon. In reality.
Step 1 – Create the book
Relax and take a sip of your best drink. This is going to be the most challenging part of the entire process. Getting started writing is not easy. People tend to open up their word processor and stare at a blank screen and instantly become overwhelmed at the mammoth task ahead.
The first sentence is always the hardest too. Once you start writing and you get that first sentence out there, people typically find that they can get in a flow and just keep going with it.
How do you overcome this?
The way that I got over this overwhelm of a blank screen was that I leveraged this blog and asked for your help. I created a blog post and asked for your number 1 WordPress question. I offered up a free copy of the book to my favorite questions.
I was then able to copy all of your questions over to a document and just start answering them… This got me past the overwhelm of having a blank screen. If that’s too tasking you can use option 2.
Option 2:
Some alternatives to this would be to use a place like Fiverr. Get someone that offers to give you the secret on becoming the Amazon bestseller without marketing or promotion. This will give you researched and result oriented techniques. Boom, you’ve instantly got something to work off of to get started.
Another way you can start writing is to create an outline first. I just begin by listing out all the different things I could potentially talk about in to a document. I’ll come up with 10-15 topics for the book. I’ll then organize them in to what I feel is a logical sequence and remove any topics that just don’t fit in to the flow of the book. At this point, you can now just start fleshing out sub-topics of each topic.
Having an outline allows you to have a starting point to just go back and fill in the details. It’s always helped me and it’s usually how I compose blog posts as well.
What Word Processor To Use:
Personally, I really like working with OpenOffice. I’ve found that when I upload files to Kindle, .doc files seem to work the best without messing up my formatting too badly. OpenOffice (which is 100% free) let’s me save the file as both a .doc file as well as a .pdf. If you are one of those people that don’t have time doing this tasking job, you can get a Kindle Publishing software and instructions on how to get it started here.
I like to save it in both file formats. The PDF version is so I can give out free copies to people for review and the DOC file is the one that I actually use when uploading in Kindle Direct Publishing.
Creating a Table of Contents:
I haven’t seen this taught anywhere else yet. I had to figure this out from lots and lots of experimentation…
As you’re writing you book, make sure that the title of each chapter title is set to Heading 1. This will help when we go to create the table of contents after the book is completed.
After you’ve finished writing your entire book and you’ve made sure that all of your chapter titles are formatted with “Heading 1″, you can easily scroll back to the beginning of the book and create a real quick table of contents.
I’ll do my best to explain how to do this in OpenOffice. I don’t know how to do it in any other Word Processors but it’s looked great so far using this method.
Scroll all the way up to the beginning of your book, before your actual content starts. This is where we’re going to put our Table of Contents.
On the top menu, click on “Insert” then click “Indexes and Tables” then click “Indexes and Tables” again. This will take you to the page where we create the Table of Contents…
On the box that pops up, we’re going to click on “Entries” tab at the top…
The way that OpenOffice is set, it defaults to as if you were going to do a print book. It will have page numbers and dashes. This is not relevant to us since Kindle books don’t actually have page numbers.
We also want clickable links in our book. So, if someone clicks on a link in the table of contents, it jumps them to that section in the book.
We need to tweak some settings. This part is a bit difficult to explain but I’ll do my best.
You’ll see an area that says “Structure” with a few buttons like “E#”, “E”, “T”, and “#”.
We’re going to click on “E#” and hit delete (fn+delete if on a Mac). We’re then going to delete “T” and “#” as well…
We should now have a screen that looks like this… (Only the “E” next to structure)
Now… See that little white box to the left and to the right of the “E”?
We’re going to click inside of the little white box on the left so that you see your cursor blinking inside of it.
We are then going to click on the button that says “Hyperlink”.
This will add a button that says “LS” next to the “E” button. (LS stands for Link Start)
Now we’re going to click in the box to the right of the “E” so that the cursor is blinking inside that box.
Click “Hyperlink” again and you’ll see a box to the right of the “E” that says “LE”. (LE stands for Link End)
Now you can go ahead and click “OK’ at the bottom of the box and you should see your Table of Contents appear inside your document with clickable links. Go ahead and test clicking on the links and make sure they take you to where they are supposed to go.
The cool part is that those links will work on pretty much any device that people can read Kindle books on.
That was one of the most complicated things for me to figure out when trying to publish this book. So there you go… That’s what I do and it works like a charm.
Step 2 – Get an awesome cover made:
So you’ve got your book written now and it’s super awesome! You’ve even got a really cool Table of Contents that people can click on. Neato. Now we need to create a cover for this bad boy.
If there’s anything that I’ve learned so far when it comes to Kindle books, it’s that covers sell books. (AKA people judge a book by its cover)
It is possible to upload a book to Amazon without adding a cover. Amazon will just use its default cover which looks like junk. You can absolutely do this if you want no one to ever buy your book.
I’ve found two ways that work well for me to create awesome book covers that sell books. Unfortunately, both ways cost money and one way will cost you quite a bit more than the other.
The best and Cheapest way to get a powerful ebook cover is simply on fiverr. If you want your cover to look super professional head on to Fiverr. It is the cheapest place to get a ecover done, thousands of people like you, how need top notch covers can’t be wrong. Click here for more information.
If you go to placed like 99Designs you will find out that a cover may range from $40 – $200. This quite a budjet. We have provide you the best service on fiverr that creates such lovely covers that will stand out from the rest
This worked well for my book and the winning designer will probably be getting even more work out of me. If you want to go the pro route and don’t mind spending a little to get there, this is probably the best way.
Step 3 – Create an opt-in page
This step may seem a little bit strange in the context of a book but I’ve found it to be very very important to the marketing process. It will also be a huge asset to you when you go to release a second or third book.
An opt-in page is basically a website online where you can collect the email address of the people that purchased your book. Amazon does not provide book sellers with this information, therefore, you need to ask for it.
To do this, either register the domain name of your book or use a subdomain on your existing site. On the page I offer to give bonus video training of how to set up WordPress in exchange for an email address.
I’m not going to dive in to how to create a website or how to create an opt-in page in this little tutorial because that’s the sort of thing that I really dive deep in to inside the book and inside the WordPress Classroom. However, it is very simply to do with WordPress and a theme like Optimize Press…
Step 4 – Create an account as a Kindle Direct Publisher (KDP for short)
Once you’ve got your book written, your book cover, and your opt-in page, it’s time to create a KDP account and submit your first book to the store.
To do this, we need to create KDP account, which is really as simple as going to http://kdp.amazon.com and signing up…
Once you’ve signed up, you’ll see an area called your Bookshelf…
Go ahead and click on “Add new title” because this is where we’re going to add our latest book…
Step 5 – Adding your book in to Amazon
For most part, this is pretty straight forward from here on out…
Type in the name of your book.
When selecting a title for your book, be very descriptive (especially important in non-fiction). If You can name the book “WordPress Revealed”, it probably wouldn’t do that well. However, because I titled it “WordPress Revealed: How to Build a Website, Get Visitors and Make Money (Even For Beginners)”, it probably made a lot more sales. The title is very descriptive and actually lists the benefits of reading the book.
Write a description that’s going to help sell the book.
In the description, I like to put a lot of benefits as opposed to just describing the book. Try to describe what the reader’s end result from reading the book will be instead of just describing what the books about. For example, if I’m doing a book about how to grow tomatoes, I wouldn’t simply describe the book as a book on tomato growing… I would use language like “Imagine yourself biting in to the most delicious tomato that you’ve ever tasted, imagine the satisfaction of knowing that you just picked that tomato from your own garden only minutes ago… You will be so amazed at what simple tweaks to your soil could do for the flavor of the tomatoes as well as how much faster they can grow…“.
That description is total B.S… Seeing as I know nothing about tomato growing. But you get the idea. You can really describe the benefits of the end result of purchasing the book. You can also give a little teaser of what they’ll learn, leaving them wanting more (the simple tweaks)… With Amazon, even the simplest of sales copy can be very effective because you are already borrowing on Amazon’s credibility.
I personally leave language at “English”, I leave publication date blank (it will fill in today’s date by default if you keep it blank), for publisher, I use my publishing company that I’ve began creating books under (but you can leave it blank if you want), and I leave ISBN blank for Kindle books…
Step 6 – Create an Author Central Page
With Author Central you can edit your editorial reviews, your books description, your personal profile on Amazon, track book sales, and much much more. This is critical for anyone serious about making Kindle work for them.
After your book is finally live on Amazon, you can go to http://authorcentral.amazon.com/ and create an account.
Courtesy: http://www.mattwolfe.net